Workshop on sharing experiences in tourism promotion through digital platforms

On the morning of July 13, the Provincial Tourism Promotion Information Center held a workshop to share experiences in promoting tourism through digital platforms with the theme “Lang Son Tourism – Experience and feel”.

The leader of the Provincial Department of Culture, Sports and Tourism presents flowers to the leaders of businesses in Hanoi and the Northwest region sharing experiences at the workshop

Attending the workshop were leaders of businesses, content creators (KOLs) who own famous websites, facebook, youtube, tiktok accounts in Hanoi and the Northwestern provinces and over 50 businesses and business households in tourism, services, cooperatives, OCOP stores (One Commune One Product Program) in the province.
The workshop was organized to connect tourism and service businesses with media units selling tourism products and local specialties through social networking platforms and sales channels; to create opportunities to approach potential tourists, contributing to the promotion of Lang Son tourism.

Ms. Tran Thi Thu Trang – President of Vuon An Agricultural Products shares her experience at the workshop

During the workshop, the delegates listened to content creators and leaders of some businesses with top sales on social networking platforms guide and share about online promotion tourism, attracting “millions of views” through digital platforms; photography via phone; promoting tourism through experiential activities; sharing, developing tourism website and plan to implement tourism promotion campaign “Lang Son – experience and feel”; they also discussed about tourism advertisement and promotion in the new situation…

Tiktoker Tom Review shares experience in filming and taking photos at the workshop

Previously, on July 12, the Provincial Tourism Promotion Information Center organized a tour and practical experience program at a number of destinations for content creators and business leaders at the River bank Park; Ky Cung temple; Tam Thanh pagoda, To Thi mountain, Mac Dynasty Citadel and some famous hotels in Lang Son city.

Delegates listen to experience shared at the workshop

At the destinations, the delegation took photos, recorded videos, introduced about Lang Son through websites, Facebook, Youtube, Tiktok accounts.